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Marketing for Art and Culture

Specialization Prep Course valid for the admission to the Year 2 of The 3/year Bachelor Degree Program in Literature, Art, Music and Entertainment (Class L-10) by eCampus University

This course has been designed to prepare executives and junior managers in public and private institutions, as well as young entrepreneurs, creative people, architects and consultants who want to develop skills and abilities to set up, manage and promote products and services in the artistic, cultural and entertainment industry.

It requires 4 modules of 30h each, 20 of classrooms and 10h of lab applications for a total of 120h. Upon successful completion of all requirements, students will receive a certificate of attendance worth 30 ECTS credits toward the admission to the second year of the three-year degree course in Literature, Art, Music and Entertainment (Class L-10) by eCampus University.

Following the assessment of their professional background, candidates can also receive 12 credits granted for merit and professional qualifications, thus achieving a total of 42 CFU toward the admission to the year 2 of the above Degree Programs.

Credits will be awarded after the successful completion of all requirements and exams of the 12/week Specialization Program in Marketing for Art and Culture.

From the second year onwards students will receive a userid to access the materials, programs and video lessons of the remaining courses, to be completed online with eCampus University, Telematic University legally recognized by the Italian Ministry of Education MIUR with decree law dated January 30 2006.
While the 12 week Mini/Master Program is available in English language with a minimum number of 15 enrolled students, materials to complete all the remaining requirements of this degree program online, are available only in Italian. Therefore candidates who wish to continue their studies within the Bachelor degree program in Literature, Art, Music and Entertainment will be offered an extra course of Italian Language during their stay in Rome.

UNIVERSITY WHERE TO CONTINUE YOUR UNDERGRADUATE STUDIES IN LITERATURE, ART, MUSIC AND ENTERTAINMENT AFTER 12 WEEK SPEC PROGRAM

CAMPUS WHERE TO ATTEND THE 12 WEEK SPEC PROGRAM IN MARKETING FOR ART AND CULTURE

CAMPUS WHERE TO ATTEND THE 12 WEEK SPEC PROGRAM IN MARKETING FOR ART AND CULTURE

Rome

MAX DURATION OF THE FACE TO FACE PROGRAM

MAX DURATION OF THE FACE TO FACE PROGRAM
(available face to face in English with min 15 students)

12 WEEKS

DATES OF FACE TO FACE COURSES
(min 15 students)

Spring Session 2019
18 February/ 16 May
Final Exams to be held by May 16

Summer Session 2019
10 June /10 August
Final Exams to be held by August 10

Fall Session 2019
September 16 / December 12
Final Exams to be held by december 12

COURSE STRUCTURE AND FEES

Module 1 - Semiotics for the promotion of Art, Culture and Entertainment

Semiotics for the promotion of Art, Culture and Entertainment

Module 2 - Integrated Marketing Communication for Art, Culture and Entertainment

Integrated Marketing Communication for Art, Culture and Entertainment

Module 3 - Web Marketing

Web Marketing

Module 4 - Events Management and Press Office

Events Management and Press Office

Enrollment Fee for the 12 weeks Mini/Master: € 500
To be paid when you send the Application Form

Enrollment Fee for the 12 weeks Mini/Master: € 2000
Includes courses, materials and exams of the 12 week Specialization Program. Excludes textbooks if expressely required by professors and Italian course for foreign students not proficient in Italian who want to continue their studies online for the Bachelor degree in Literature, Art, Music and Entertainment

Upon successful completion of the Mini/Master Program in Marketing for Art and Culture those who want to use 30 credits to enroll into the second year of the Bachelor Program in Literature, Art, Music and Entertainment by eCampus, will pay € 500 of enrollment fee + € 2500 of Tuition Fee for the second year, and equivalent amount for the third year.